Politics Can Be a Enterprise Asset

Stuart Altschuler’s Nov. 13 letter is right that companies exist “to promote merchandise and make a revenue,” however he misses the mark when he argues that companies shouldn’t interact in “political exercise.”

Company leaders could properly determine that adopting a specific picture, or supporting a specific candidate or political place, would appeal to extra clients than it alienates, thereby rising earnings. Whereas the creator urges that “company neutrality is the very best enterprise coverage,” that judgment correctly rests with the executives who run an organization, not outsiders and definitely not politicians.

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