Apple and Lucasfilm have collaborated on a brand new Star Wars-themed industrial selling the iPhone 15 “Precision Discovering for Discover My Buddies” function.
The advert was directed by Kim Gehrig and it follows a Mandalorian cosplayer, performed by real-life fan Owen, “as he journeys to satisfy up with buddies at an area con.
“He begins off the day feeding his cat, Leia, and checking for the necessities (“Keys, telephone, thermal detonator”), earlier than heading out. He picks up a boba tea (naturally), grabs the bus, and makes use of his iPhone 15 to talk with and discover his Mandalorian clan.
“Lastly collectively, they share greetings and a few in-sync head-bobs to Channel Tres’ ‘All My Buddies,’ with the lyric ‘5:02, previous the curfew’ modified to ‘5:01,’ in a nod from the artist to the 501st Legion fan group. Jardiniano and friends then blast off…up the escalator.”
Owen talked about this expertise, saying: “Oh, it is nice. It nonetheless would not really feel actual to me. It was simply fantastic, actually, with the ability to do all this.”
As you’ll see, the advert is stuffed with enjoyable little Star Wars Easter eggs. Get pleasure from!